How to align stakeholders without another bloody meeting
Meetings, the Modern Scourge You’ve just had 3 back to back meetings and while it’s nice to hear how the weather is in another part of the world you are nowhere nearer to aligning the stakeholders to your goal. Before anything can be agreed the most important people drop off the call because they have […]
How to write design brief (so you don’t waste 3 weeks)
The cost of a bad design brief It’s been three weeks since you enthusiastically spoke to your design team. That joyous first moment of anticipation and potential has been snuffed out by a gruelling back-and-forth of vague questions on Slack and a sense that no one is quite sure what the deliverables are on either […]
The Future of Fintech UX & Design
Evolve or get left behind with your fintech UX. Fintech is on fire, from mobile banking apps to AI-powered investment platforms, financial technology has never been more advanced, or more competitive. But here’s the kicker: the best fintech products aren’t just functional-they’re frictionless. If your UX is even remotely clunky, users will be gone faster […]
What EV Car Companies Can Learn from Fintech UX
The EV industry is buzzing with innovation—longer ranges, fast(er) charging, and semi-autonomous driving are all the rage. But here’s the real question: is anyone really thinking about the user? While the competition focuses on hardware and horsepower (PS or kW), the companies that truly succeed will be the ones that nail the digital experience. It’s […]
Designing for Scalability: How UX Evolves with Product Growth
So, your tech product’s taking off like a rocket, and you’re riding that sweet wave of success. But hold up—before you get too comfy, let’s chat about scaling your UX design. Because here’s the deal: what worked for your scrappy startup days won’t necessarily fly when you’ve got thousands, or even millions, of users banging […]
What makes a great UX designer?
What sets apart a good UX designer from a truly exceptional one? Beyond pixels and wireframes, great UX designers harness an uncanny power – the ability to connect with a business’ audience, aiding them in achieving their goals as effortlessly as possible. Throughout my time managing UX designers, I’ve unearthed several key elements that truly […]
Improving UX Design in Banking: Strategies for Catching Up with the Competition
Improving UX Design in Banking is no mean feat. Fintech companies are increasingly setting the bar high for intuitive and frictionless design. In contrast, traditional banks are struggling to keep pace. In this post, we’ll discuss why some banks are lagging behind the competition in the UX department and what strategies they can adopt to […]
Why Touch Screens Aren’t Always the Best Choice: A Closer Look at the UX of Touch Screens vs. Real Buttons
Are touch screens really the answer for all modern electronic devices? As a UX agency, we’ve seen a growing trend of touch screens being used in all sorts of devices, from ovens to cars. Want to make an oven look cool and modern, stick a touch screen on it Mr Zanussi. Designing a new fridge […]
Avoid these fintech UX mistakes
I thought it would be a good idea to start the year off on a negative note. There have been a ton of negative things that have happened over the past few years but the world of fintech and UX seems to have escaped, if you discount all that crypto malarkey. Therefore in the interest […]
Fintech apps: how to resolve the most common problems
Fintech apps have become an increasingly popular way for people to manage their finances, pay bills, make investments, and more. These apps offer convenience and accessibility, making it easier for people to stay on top of their financial affairs. However, as with any new technology, there are bound to be a few problems. Here are […]
What are super apps and will they take over?
Just when you think you’ve got things figured out, like how apps should be super specific and do one job very well, something comes along and does a giant poo on that idea. Right now super apps are excreting vast amounts of faeces on that very idea. A super app is a mobile application that […]
How to spot & hire amazing fintech developers
Hiring a bad fintech developer is like dating someone who appears amazing and then the moment you decide to commit they become an abusive alcoholic, put on 20kg and start treating you like rubbish. Having a rotten apple in the team is a huge liability. A current Bridge Studio client recently asked for consulting advice […]
Building a Brand? Read This Before Contracting a Branding Agency
How to avoid the boasters, the ‘yes-men’, the fake case studies, and the click-baiters…and instead find the deeper thinkers, the probers, and those who execute on ideas… Okay, this title may be a little click-baitey but….you really should read this before contacting a branding agency. They say it takes ten thousand hours to master a […]
How Savvy Fintech Brands Make KYC Onboarding Feel Like A Perfect First Date
It’s old news, the traditional banking sector is outdated and getting crushed by a surge of fintechs providing customers with a wider and personalised product offering. The current pandemic fuelled bank digitalisation and investment in the fintech sector, creating a pathway for more B2B and B2C fintech brands and a new breeding ground for unicorns. […]
How to Grow a Renewable Energy Company’s Audience
…without spamming LinkedIn or ‘networking’ to the point where it becomes creepy… Growing an audience is the most important, yet most difficult, part of growing a brand – especially when it comes to content marketing. Why? Because an audience means authority, authority means contracts, and contracts mean real opportunities to make meaningful change in the […]
Six Branding Mistakes That Could Send Your Company to the Grave
Branding mistakes are deadly sins. Yet, they are often avoidable. Here’s how to avoid a grisly branding fate this Halloween. When it comes to the corporate world, bad branding can be a deadly sin. However, ‘bad branding’ comes in many different forms. Your brand is your business in human form – the symbolism, colours, language, […]
How to improve design client relationships
Want to avoid soul crushing endless changes to your work? This post will tell you how to improve design client relationships and decrease the amount of rounds of amends and changes. Understand your design client’s needs Start by really understanding the client’s needs and doing your best to resolve their problem. You’ll likely receive less […]
Brand Workshops for Good: Bridge Studio in Kenya
Bridge Studio Creative Director James Eccleston’s trip to Kenya over the summer preluded the launch of an exciting new collaboration with Viajes Tumaini… Bridge Studio’s brand workshops provide businesses with the opportunity to discover who they really are. We help organisations channel their inner voice to authenticate their operations, connect better with their customers, and […]
A word paints a thousand pictures: Why messaging is vital in branding
‘Words are, in my not so humble opinion, our most inexhaustible source of magic’. The often-forgotten importance of effective business communication. ‘Why are you quoting the Harry Potter books?’. ‘Have these people not grown up yet?’. ‘You realise magic isn’t real, right’? Yes, we are quoting Harry Potter – wand-waving extraordinaire Albus Dumbledore to be […]
What You Can Learn about Brand Personality from Boris Johnson’s Hair
In the summer of 2019, the BBC released a YouTube video entitled ‘Boris Johnson: The Boy Who Wanted to be World King’. Reaching the pinnacle of British politics has taken him as close to that title as he’ll likely ever get, and he did it by playing the joker. But what can this tell us […]
